Vendor Formal Name
Loricom Inc.
Business Description
Rosen Group is a fully integrated public relations firm with over three decades of experience building awareness for its clients through thought leadership initiatives: earned media, speaking engagements, bylined pieces, accolades. With strong roots in building successful brand building, corporate communications campaigns, Rosen Group has a tremendous breadth of knowledge developing and implementing impactful communications plans, strategies, and tactics for clients looking to boost their national profile. We foster creativity, innovation and growth — both internally and with each and every client.
Rosen Group has a storied history of working on clients in the financial, manufacturing, technology and entrepreneurial business sectors, as well as with several prestigious industry associations. Whether it’s a Wall Street Journal profile of a company with unique values, an op-ed in The New York Times coinciding with a lobby day on the hill, a retelling of a first-person narrative on the Today Show, or a recipe reprint in Food & Wine, Rosen Group generates coverage that moves the needle on strategic objectives. We have good instincts for developing solid story angles and vast experience that comes with a rolodex of media contacts for new opportunities and synergies among our clients.
Our clients receive customized, personal service and strategic initiatives specific to their goals and objectives via aggressive, 360-degree public relations campaigns to maximize coverage. In the last decade, Rosen Group began offering social media and content creation to its services. Nothing is cookie cutter. We constantly go outside of the lines to create brand awareness. Each post is well thought out, aligning with the earned media strategy. Headquartered in the media capital of the world, New York City, the agency remains focused on its mission: raising brand awareness for clients with effective and actionable media tools and tactics.
Rosen Group has developed a number of industry specialties including in the fields of personal finance, epicurean, professional associations, legal, health, sustainability, technology and nonprofit organizations. We have worked with established brands and startups, overseeing strategic initiatives that contribute to the company’s growth and expansion.
Rosen Group sets itself apart by rooting deep in the media trenches, constantly developing new angles, reinforcing key messages and leveraging all opportunities. Our overarching mission is to provide high quality, strategic services to clients, integrating innovative approaches and programs with tried-and-true methods to maximize buzz that translates directly to our clients’ goals.
We understand that the best relationships are seamless. As such, Rosen Group considers itself a full-fledged marketing partner for its clients, acting as a consultant and sounding board, assisting with marketing programs and functions, supplementing and pivoting depending on internal and external news and strategies.
Mailingaddress1
30 BEEKMAN PL
Website
http://www.rosengrouppr.com
Date Of Establishment
1991-06-11T00:00:00.000
Id6 Digit Naics Code
813990
Naics Sector
Other Services (except Public Administration)
Naics Subsector
Business, Professional, Labor, Political, and Similar Organizations
Naics Title
Other Similar Organizations (except Business, Professional, Labor, and Political Organizations)
Name Of Client Job Exp 1
M. Shanken Communications
Largest Value Of Contract
132000
Percent Self Performed Job Exp 1
25
Date Of Work Job Exp 1
2024-01-01T00:00:00.000
Description Of Work Job Exp 1
Promote magazines, events and corporate philanthropy for the company including flagship titles Wine
Name Of Client Job Exp 2
Bubby's Pie Co
Value Of Contract Job Exp 2
96000
Percent Self Performed Job Exp 2
15
Date Of Work Job Exp 2
2024-01-01T00:00:00.000
Description Of Work Job Exp 2
Handles all media relations for iconic restaurant in Tribeca including promoting holiday specials, s
Name Of Client Job Exp 3
Bethel Woods Center for the Arts
Value Of Contract Job Exp 3
72000
Percent Self Performed Job Exp 3
15
Date Of Work Job Exp 3
2024-01-01T00:00:00.000
Description Of Work Job Exp 3
Promote Bethel Woods' concert series, museums and other event initiatives that occur all year round.
Neighborhood Tabulation Area Nta 2020
MN0604
